An Application-Centric Approach to Digital Transformation

As enterprises evolve to the 3rd Platform of IT, they will reap many benefits and face many challenges. Meeting the rapid pace of business and taking control of the customer experience must be balanced with keeping assets secure as the enterprise perimeter expands or dissolves altogether. This Technology Spotlight describes the digital transformation to the 3rd Platform, how cloud computing is the cornerstone of this evolution, and the overall impact of cloud on enterprise IT. It also discusses the benefits of IT integration through application-centric services that ensures consistency in the delivery of services from both on-premises and cloud datacenters. In addition, the document provides a description of F5 Networks' application delivery networking solutions and offers some advice to enterprises looking to work with application services providers.


In just a few short decades, IT has embedded itself into nearly every aspect of people's business and personal lives, fueled by 3rd Platform technologies including mobile, social business, cloud, and big data and analytics. Enterprises continue to adopt technologies and processes that are so tightly linked to their customers and markets that the boundary between the internal operations of the enterprise and its external ecosystem is rapidly disappearing. Business leaders are challenged to evolve their enterprises via digital business transformation, which employs digital technologies coupled with organizational, operational, and business model innovation to create new ways of operating and growing the enterprise.

Adoption of the 3rd Platform of IT is critically important. Thanks to technology and the use of mobile devices and social networks for business, the pace of change has reached hyperspeed levels. To stay in the game, enterprises need to respond to changing markets quickly. In addition, businesses need to take charge of the customer experience. Thus digital transformation to the 3rd Platform is imperative because it not only quickens the pace of innovation but also improves the collection, analysis, and exploitation of data so that enterprises can better meet market needs. IDC believes that enterprises will either become adept at digital transformation and thrive or fail to master the disciplines and struggle to survive.


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